ComScore stats are a LIE….
Monday, April 16th, 2007In fact unless you are physically standing over your server and counting the hits, page views, uniques to your server - I don’t believe you. Seriously, the statistics game is a big scam. It’s about where you live and who you know.
Isn’t it about time that Comscore and other supposed “stat keeping giants” who determine how much money you receive just go away. There needs to be a new system. This one is seriously broken. When it comes down to “who you know“, we just gave in to the old world ways in the new web 2.0 world we live in.
Technically Speaking, there is no place for this in web 2.0 or web 2.1 and on. This falsifying of critical ad money information needs to be taken care of. It should have been taken care of yesterday.
Of course, nothing will happen and the big advertisers will keep dumping money into sites from the SV like everything is so “cool” coming out of there. I hate to say it, but the SV is not all paved in gold start up companies.
Look at where MyBlogLog came from, look at Planypus. Look at SplashCast. Tampa, Chicago, and Portland may not be STL. At least it’s not the SV.
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